{"product_id":"alcove-hydrating-shampoo","title":"Alcove Hydrating Shampoo","description":"\u003ch1\u003eAlcove Hydrating Shampoo\u003c\/h1\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eThe Alcôve Hydrating Shampoo is a bestselling sulfate-free shampoo\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003edesigned to gently cleanse while delivering deep, lasting hydration to dry, brittle, or dehydrated hair. Lightweight yet intensely nourishing, it restores moisture balance, controls frizz, and leaves every strand soft, manageable, and full of life — without weighing hair down.\u003c\/p\u003e\n\u003cul class=\"[li_\u0026amp;]:mb-0 [li_\u0026amp;]:mt-1 [li_\u0026amp;]:gap-1 [\u0026amp;:not(:last-child)_ul]:pb-1 [\u0026amp;:not(:last-child)_ol]:pb-1 list-disc flex flex-col gap-1 pl-8 mb-3\"\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003eDeeply nourishes and hydrates dry, dehydrated hair\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003eSulfate-free gentle cleansing — safe for daily use\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003eControls frizz and reduces breakage\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003eLightweight, non-greasy formula\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003eEnhances natural texture — works on straight, wavy, curly, and coily hair\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003eSafe for color-treated hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch5\u003eMaster your\u003cspan\u003e \u003c\/span\u003eHydrating Shampoo\u003c\/h5\u003e\n\u003col\u003e\n\u003cli\u003e\u003cspan class=\"metafield-multi_line_text_field\"\u003eApply the Hydrating Shampoo on wet Hair\u003cbr\u003e\u003cbr\u003e2. Gently massage the scalp to emulsify and activate the lather.\u003cbr\u003e\u003cbr\u003e3. Massage into roots for 1-2 minutes to remove build-up, then rinse.\u003cbr\u003e\u003cbr\u003e4. Repeat these steps if necessary\u003cbr\u003e\u003cbr\u003e5. Follow with the Hydrating Conditioner\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch5\u003e\n\u003cstrong\u003euse this\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eif you have\u003c\/h5\u003e\n\u003cdiv class=\"metafield-rich_text_field\"\u003e\n\u003cp\u003e✔ Dry or dehydrated hair\u003cbr\u003e✔ Brittle or breakage-prone hair\u003cbr\u003e✔ Frizzy or hard-to-manage hair\u003cbr\u003e✔ Wavy, curly, or coily hair (2A–4C)\u003cbr\u003e✔ Color-treated or chemically processed hair\u003cbr\u003e✔ Fine to thick hair — all textures welcome\u003c\/p\u003e\n\u003cp\u003e──────────────────────\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eABOUT THIS SHAMPOO\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe Alcôve Hydrating Shampoo is a professional-grade sulfate-free cleanser originally developed for salon use and now available directly to consumers. Its lightweight formula is built around nourishing actives that penetrate each strand from root to tip — restoring moisture balance, strengthening the hair fiber, and enhancing natural texture without residue or buildup.\u003c\/p\u003e\n\u003cp\u003eUnlike harsh shampoos that strip natural oils, the Alcôve Hydrating Shampoo gently removes impurities while actively conditioning each strand, leaving hair revitalized, shiny, and frizz-free after every wash. It works beautifully on straight, wavy (2A–2C), curly (3A–3C), and coily (4A–4C) hair types and is safe for daily use.\u003c\/p\u003e\n\u003cp\u003eFor best results, pair with the\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eAlcôve Hydrating Conditioner\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eand\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eRestructuring Mask\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eas part of a complete hydrating routine — available together in the Alcôve Hydrating Bundle.\u003c\/p\u003e\n\u003cp\u003eAlcôve is a\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eCanadian professional hair care brand\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003etrusted by salon stylists across Canada and the United States, available at select retailers and directly to consumers online.\u003c\/p\u003e\n\u003ch5\u003eFor\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eAMAZING RESULTS\u003c\/strong\u003e\n\u003c\/h5\u003e\n\u003cdiv class=\"metafield-rich_text_field\"\u003e\n\u003cp\u003e1. Mix and match our shampoo and conditioner to suit your needs!\u003c\/p\u003e\n\u003cp\u003e•Use\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eDaily Conditioner\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eif you wash your hair more than 3 times per week.\u003c\/p\u003e\n\u003cp\u003e•Try\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eVolumizing Conditioner\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003efor flat hair.\u003c\/p\u003e\n\u003cp\u003e•Opt for\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eViolet Conditioner\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eto neutralize yellow tones.\u003c\/p\u003e\n\u003cp\u003eUse the\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eRestructuring Mask\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eat least once a week to repair your hair.  \u003c\/p\u003e\n\u003cp\u003e3. For added hydration, double wash the scalp to remove buildup and cleanse both the scalp and hair thoroughly\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Alcove","offers":[{"title":"300ml","offer_id":48171848532186,"sku":null,"price":18.99,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1583\/9079\/files\/hydrating-shampoo-dry-hair_2.webp?v=1783540747","url":"https:\/\/k-laba.com\/products\/alcove-hydrating-shampoo","provider":"K-Laba","version":"1.0","type":"link"}